If there is one thing I could stress to any one selling products or services is that they make customer service a priority, if not the top priority.

I recently tried to purchase a report from a Internet marketer, don.’t even remember what it was and would’nt say anyways. For some reason I could not purchase the item with my paypal account, I can’t remember the reason. I have used that account many times to buy products from others with no problem. I even recognized the scripts he was using to sell the product, again, I’ve bought through the same script on other sites without a hitch.

I could have done what most any other person would have, just moved on and that would be the end of it. Being a nice guy I submitted a support ticket on support desk to alert him of the problem.

Do you want to guess how long it too him to get back to me?

Try 13 days. Yep, almost two weeks to answer my ticket.

Now it did appreciate the fact that I let him know of the problem, but that was pretty much it. He had no idea why it did not work, which can be understandable. Course he also did not make an effort to find out why or even talk about looking in to it. It did’nt work, sorry, and that was that. Not even a thought to how I could give him my money. Guess he’s got enough money, he does’nt need mine. Guess he does’nt my lifetime value either.

Will I even be one of his customers? Nope.

Not because he’s a bad guy or hurt my feelings. It is the fact that it took 13 days to respond. What if I had purchased a product and had a problem? Guess I would have had to wait 13 days to get help. My first thought, if I did buy something, what if I did need support? Think I know the answer.

I understand people get busy, I lost count how many hours I have spent on this computer, but customer support should the last thing to let slide.

Many people wonder how they can compete on the Internet with so many others trying to sell their wares. Does’nt seem like there is enough room. From the example above, just one of many, if you run your business right, you’ll be 90% ahead of the competition.

Want to be rich? Do a better job than the rest. Thats it. It really can be that simple.



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